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posted 7th Nov 2017

Now-a-days lack of internet traffic is the biggest challenge faced by new business owners, and “how do I gain more visitors to the website?” is probably the most frequently asked question by all business owners, especially when they get frustrated at the lack of business through their website.

Many of them flounder in the sea of information that the internet provides, never able to grasp and hold onto the real stuffs that are the primary drivers behind sales and marketing. They will just keep on jumping from one strategy to another getting disappointed and ending up in chaos as things won’t turn out as they have expected.

However, to avoid this and to create a lasting impression on the minds of people, I have 4 creative tips to tell you

A wow blog

Most of the websites have blogs, but wow blog is different. You should write blogs in a way that people should feel connected. For instance, good title with a lot of key words and something that delivers solutions for all the queries of the customers keeps them connected.  A blog is not really your personal diary and in order to provide value to the readers via your blog, you have to develop their interest each time you blog. 

Content marketing

Ok, now you have an amazing blog. But how will you let others know that you have one? You should go and find them. Content marketing is one of the principal and key drivers behind success in search engine optimization. If you're not marketing your content, then you're essentially throwing away free traffic to your website. 

Business owners are finding social media as an effective medium to boost their business. In fact, today, this is one of the fastest ways to gain exposure for any type of business, no matter what it is.

Free offers

Are you expecting your clients to pay for your work without any reference, I mean will they even come to you if they haven’t heard about you? Of course, not. So, if you have things that you can offer such as a free e-book, a bestselling track, a design works  or even videos that anyone can imbed in their own website. Make sure that the material or information you gave away is valuable, otherwise no one will boast about it. Make them talk and take things further. 

Video marketing

Another very powerful way to attract customers to your website is through video marketing. Develop a series of online video tutorials that will help someone in some area of life that's in harmony with whatever business that you're in. Use platforms like YouTube and Vimeo to create useful videos that will help establish you as an authority in your field.

Let me make you aware of something important, these are all not going to work right away. It takes time. But I can assure you one thing, the above 4 tips will benefit your business. If you have any other creative tips that you would like to share, please feel free to do so, and we will feature it on our next blog.

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